Startup To Scale

39. How to Succeed at Target with a former Buyer, Ryan Rogers

April 10, 2022 Foodbevy Season 1 Episode 39
Startup To Scale
39. How to Succeed at Target with a former Buyer, Ryan Rogers
Show Notes

Are you interested in selling at Target? I talk with Ryan Rogers, a former Target buyer who spent 18 years working at the company.  Ryan now runs Retail Optics, a consultancy to help CPG brands navigate their sales and growth strategy.

We discuss:

  • The size of the grocery business at Target
  • Customer shopping behavior
  • The best way to pitch Target buyers
  • How to succeed on shelf


Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.