Have you ever purchased a product from QVC or those late-night TV ads? Probably not. But live-stream shopping is getting a facelift with companies like Amazon and Crafted pioneering it's rise in the US. While current usage has a long way to go, nearly 30% of people in China have purchase products from live-streams, showing the potential in the US.
Join me for a conversation with the founders of Crafted to understand how you can get in on the early wave of Live-Stream Commerce.
Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.