Startup To Scale

68. How to Build an Affiliate Program

October 31, 2022 Foodbevy Season 1 Episode 68
Startup To Scale
68. How to Build an Affiliate Program
Show Notes

Are you looking to build an army of affiliates to support your brand? Most find it nearly impossible to get started because of the amount of work needed upfront. Those who get it right can see amazing sales coming in from their outsourced community of salespeople.

I invited on Kelsey Eyers, founder of Rexxy to discuss how to build an affiliate program.  We talk through the details of her 4-step process: 

  • Design (set goals and structure)
  • Setup (using the best software
  • Launch
  • Managing and scaling

This is the episode to listen to if you're looking to build an affiliate program

Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.